Bitly built its business on short links, and its QR product inherits that: strong link management, established infrastructure and an enterprise sales motion. If your organisation already runs its link shortening through Bitly, keeping QR codes in the same account is a defensible reason to stay.
QrZeo is narrower on purpose. We do QR codes and the redirects behind them, with the parts most people actually hit — bulk generation, per-code analytics, file hosting — included rather than tiered. Where Bitly is a link platform that also makes QR codes, we are a QR product that happens to run short links.
A note on fairness: the QrZeo column below states shipping product facts. The QR Code Generator (Bitly) column describes its general positioning and commonly known behavior — specifics like prices and limits change, so verify current details on their site before deciding.
How QrZeo and QR Code Generator (Bitly) differ
| Capability | QrZeo | QR Code Generator (Bitly) |
|---|---|---|
| Static codes | Unlimited static codes on the free plan, forever, with all 24 content types and full design controls | Available, though often counted against the same plan quota as dynamic codes |
| Scan metering | Scan volume is never metered — a code that goes viral costs the same as one that does not | Plans commonly bounded by tracked scans or links per month |
| File hosting | Upload a file once, point many codes at it, replace it and every code follows | Generally expects you to host the destination yourself |
| Bulk generation | CSV up to 10,000 rows and a REST API returning ready-to-use SVG and PNG URLs | Available on higher tiers |
| Team permissions | Isolated workspaces; roles with per-resource permissions enforced server-side | Seat-based, with granular controls at enterprise level |
Which should you choose?
- You already run link shortening through Bitly and want one account for both.
- You need a branded short domain with an established reputation and deliverability history.
- Enterprise procurement, SSO and formal SLAs are requirements rather than nice-to-haves.
- You want per-code analytics and bulk generation without moving up a tier to get them.
- Unlimited static codes on a free plan matter to you.
- You would rather host destination files in the same place as the codes that point at them.
Moving from QR Code Generator (Bitly) to QrZeo
Migration is CSV-shaped: export your customers, products and documents from QR Code Generator (Bitly), map them to QrZeo's provided import templates, and import — up to 500,000 rows per file, processed in the background with duplicate detection. Full documents come across with their line items, and referenced customers or products can be auto-created during the import. Read more about the import system, or test the destination first in the guest editor.